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Sunrisers are pleased to announce their exciting and progressive partnership with the ultra-flexible leasing company, SOGO. The partnership will see SOGO as Sunrisers first ever front of shirt sponsor.

Sunrisers and SOGO will work together to increase the reach of Elite Women’s Cricket, both regionally and nationally, inspiring on and off field growth. The partnership will also see SOGO supply vehicles to the team, with the benefit of the flexibility of monthly leasing.

Commenting on the partnership Danni Warren, Regional Director of Women’s Cricket, said: “We are so pleased to welcome SOGO onboard as our front of shirt sponsors. They are a great fit for us as a team, with shared values and a genuine focus on long term success.

Our relationship brings huge opportunities for us as a team to continue to grow our fan base across the London and East region”

Karl Howkins, managing director of SOGO said:

“Sunrisers and SOGO both have big ambitions and together I’m confident that we can grow together. We believe that there are a lot of synergies between elite sport and business and are pleased to back Sunrisers this season.”

SOGO provides ultra-flexible service with leases available from one month to four years. The latest technology will be used to give a digital-led service that will allow customers to order a vehicle in a matter of minutes. It will operate nationally with a network of logistics hubs.

SOGO customers can benefit from a subscription model that includes comprehensive insurance, maintenance, breakdown cover and industry-leading flexibility.

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